Newsletter
Issue No. 218 June 20, 2008

Bindery
Folding
- Miniature to Map
- Closed Gate
Presentation Folder Gluing
Stitching
- 10 pockets
- Loop Stitching
Trimming
Rotary Perf & Score
Gathering & Collating
Perfect Binding
Wire-O™
Plastic Spiral
- Autospin 30mm elements
- 2.5:1 Oval Hole Pattern
Transfer Tape
Drilling
Round Cornering
Shrink Wrapping
Eyeletting
Film Laminating

Tabbing
Custom Index Tabs
Copier Tabs
Tab Reinforcing
Spine Reinforcing
Patch Edge Reinforcing
5 Hole Drilling

Finishing
Autoplaten Diecutting
Diecutting to 41"
Scoring & Perfing
Embossing
Foiling
Numbering

1. New Version of Acrobat. Adobe Systems has just launched a new version of its document-sharing software, Acrobat 9. The new software is able to play Flash-based videos, allowing users to include videos when they develop and share PDF documents. A review in the Seattle Times Business Digest says, "With a professional version of Acrobat 9, for example, users could package a PowerPoint presentation not just with images, but also with audio of the presenter's voice." For the notice click here   and for a trial version click here.

2. Smelling Trouble. We’ve all had a project or two go south, sometimes because of our own failings, but I’ll wager more likely because of client behavior. Michael W. McLaughlin, a Contributing Editor of RainToday.com, makes some very sensible suggestions in the sales process to help predict whether or not a prospect is worth taking on: Don’t ask canned questions; they can lead you to false assumptions about objectives and expectations. If the client doesn’t have time for you in the sales process, it’s unlikely he/she will focus once the project is underway. Doing battle over fees during sales is a good sign they’ll challenge every invoice, ask for requests for detailed documentation, and pay late. Finally, he says, trust your gut. If you pay attention during the sales process, you will see problems coming from a mile away and you can stop them before they begin. Click here

3. Small Wonder. We’ve not mentioned our pharmaceutical folding capabilities for a while, so here’s a little plug. Our equipment can fold an 8.5” x 11” sheet down to a size small enough to fit into a little box of toothpaste, or aspirin, or other small box. Since many folks tend to think this equipment is used only by the pharmaceutical industry, here are some other uses to ponder for your customers: product instruction/direction inserts, product outserts, coupons, hang tags, etc. We can send samples of some fun and useful ways to use these mini-folders. Just give a call or pop off an email. You can read more here

4. Dealing in Drupa. Most folks are back from Germany and the buzz has been pretty positive. In fact, a wrap-up in Printing Impressions says exhibitors at Drupa claim deals worth over Euro 10 billion and insiders think the number will be much higher. Hope so. Regardless, seems like the industry is full of optimism despite a shaky world economy. Click here to read the story.

5. Keep the Change. You know I’m a big fan of saving wherever and whenever I can, so I loved this article in the Seattlepi.com by Andrea James and Phuong Cat Le. Here are a couple of their suggestions for these lean times: The Seattle division of Safeway Inc. is offering customers 10 cents off per gallon of gas at its own fuel stations if you spend $50 in the store through June 27. United will give 10,000 miles to college students who graduate (and sign up for College Plus program before graduation). The Bank of America (I think Wamu does this, too) will match, at 100% the first few months and then 5% afterward, any amount (up to $250/year) you put into savings from your checking account. It’s called "Keep the change" because it rounds up purchases to the nearest whole dollar. For more “Ways to stretch your budget,” click here

For past issues, please visit our website at
www.seattlebindery.com

email at miltvine@seattlebindery.com
6540 South Glacier Street, Suite 120, Seattle, WA 98188
Phone 425-656-8210
Fax 425-656-4400

PHARMACEUTICAL FOLDING



Just a reminder that we can handle virtually any folding job. So don't be shy send us your next folding job.