Newsletter
Issue No. 138 April 15, 2005

Bindery
Folding
- Miniature to Map
- Closed Gate
- Glue in-line 8 Page
- Fugitive glue closure
Presentation Folder Gluing
Stitching
- 10 pockets
- Loop Stitching
Trimming
Rotary Perf & Score
Gathering & Collating
Perfect Binding
Wire-O™
Plastic Spiral
- Autospin 30mm elements
- 2.5:1 Oval Hole Pattern
Kleensticking
Drilling
Round Cornering
Shrink Wrapping
Eyeleting
Laminating

Tabbing
Custom Index Tabs
Copier Tabs
Tab Reinforcing
Spine Reinforcing
Patch Edge Reinforcing
5 Hole Drilling

Finishing
Autoplaten Diecutting
Diecutting to 41"
Scoring & Perfing
Embossing
Foiling
Numbering

1. One of Our Own. ESP Printing’s Robert Lefcourt and his family are the “Ambassador Family” for the Snohomish County March of Dimes WalkAmerica in May. The Lefcourts have good reason to support the March of Dimes. Their daughter Grace is alive today in large part because of research funded by the March of Dimes. Grace was born 12 weeks early and weighed only 1.5 lbs at birth. Now, she’s a healthy, happy three-year-old. The Lefcourts are seeking support for their walk-a-thon team “Walk with Grace.” To learn more about Grace’s struggles, the wonderful work of March of Dimes, or how you can help: Click Here

2. Safety First. Many of you know I’m not a fan of our culture’s current worship of vacuous celebrities. But now and again their lives can provide a good business lesson. Brad Patten of The Business Journal of Phoenix recognized one such lesson from the life of Paris Hilton——heiress, socialite, ding-bat——who made national news when her T-Mobile Sidekick was hacked and her address book was spread across the Internet. The incident raises the question of how much of your company’s information is sitting on sales reps’ PDAs? Or what would happen if a rep lost their cell phone at an industry tradeshow? Patten’s article is full of simple and effective methods for protecting your electronic files. To read more, Click Here

3. A Dream Revisited. Gary Stern, the owner of Stern Pinball, is the last man standing in pinball manufacture; his is the only remaining company that builds pinball machines. I’m sure many of us have wished at times we didn’t have to contend with competitors, but without them we may be worse off. Stern Pinball is the last pinball company because, with the advent of newer gaming technology, the market has drastically shrunk. So upon further reflection, having some competition isn’t such a bad thing. It means our business is still viable. For the full Business Week article on Stern Pinball, Click Here

4. Mapping Sales. Google is possibly my favorite Internet entity. First off, it makes Web navigation easy by combining simple design with highly functional technology – a feat few others have managed. But Google’s search functions are also diverse. I just found out about their satellite photo search. Enter a street address in the search function, then click map, then click satellite. What you get is an aerial view of the address. It’s amazing. It could also be a great business resource – both for tracking sales visits and not getting lost on the way. Check it out, Click Here

5. Audit Dispute. According to a report by Syracuse University researchers, the Internal Revenue Service audits the tax returns of most large industrial companies (including manufacturing), but audits only a fifth of large financial companies. The IRS denied the findings, saying the statistical methods used by the Syracuse researchers were flawed. For individuals the San Francisco Chronicle reports, “In recent years, parents who work full time at the minimum wage have been as much as eight times more likely to be audited than millionaire investors in partnerships.” It’s hard to believe that the working class are eight times more likely to cheat the IRS or that manufacturers are less honest than banks. Regardless, here’s wishing you many happy returns on April 15^th. For more on the IRS, Click Here

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